Puzzle Enterprise
Search Engine Optimization

Get Found on Google and in AI Search.

We optimize your website for visibility and growth, helping you rank higher, attract the right audience and turn organic traffic into real business results.

SEO now means search engines and AI assistants

People still search on Google, but more and more of them also ask ChatGPT, Perplexity, Gemini or Copilot which company to choose. Both rely on the same foundations: a fast, technically sound website, clear content that answers real questions, and consistent facts about your business.

We work on all three. We fix the technical issues that hold your website back, optimize your pages for the searches that bring customers, plan content that answers your audience's questions and make sure AI crawlers can read and understand what you offer.

Is This for You?

  • Your website doesn't show up for the services you offer
  • Your organic traffic has dropped or never took off
  • You're planning a relaunch and don't want to lose rankings
  • You want AI assistants to describe and recommend your business correctly
What's Included

Our Search Engine Optimization Services

Technical SEO audits

Crawling, indexing, site speed, Core Web Vitals, redirects and duplicate content, with a prioritized list of fixes.

On-page optimization

Titles, descriptions, headings, internal links and content aligned with what your customers search for.

Content strategy

Topics and pages planned around real questions and search intent, so every page has a job to do.

Structured data

Schema markup for your organization, services, products and FAQs, so search engines understand your content.

AI search visibility

AI crawlers allowed, an llms.txt file and clear, consistent facts, so assistants like ChatGPT can find and cite you.

Relaunch & migration SEO

Redirect plans and checks for redesigns and platform changes, so you keep the rankings you've earned.

How It Works

Our Process

From the first conversation to launch, here's what to expect.

01

Audit

We analyze your website's technical health, content and current visibility.

02

Plan

We prioritize the fixes and content with the biggest impact on your business.

03

Optimize

We implement the technical fixes and on-page improvements, or work alongside your team.

04

Measure

We track rankings, traffic and enquiries in Google Search Console and analytics, and keep improving.

Technologies & Tools

Google Search Console Bing Webmaster Tools Google Analytics 4 Schema.org llms.txt IndexNow
Our Work

Selected Work

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diviq.ch

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Elasto
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Elasto

gifionline.com
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Shopware

gifionline

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FAQ

Search Engine Optimization FAQ

How long does SEO take?

Technical fixes can have an effect within weeks, once search engines recrawl your pages. Ranking for competitive searches usually takes several months of consistent work, so we start with the changes that have the fastest impact.

Can you guarantee first place on Google?

No one can honestly guarantee rankings, because Google decides them. What we can do is remove everything that holds your website back and build the content and signals that rankings are based on.

What is AI search optimization?

AI assistants like ChatGPT, Perplexity and Google's AI Overviews answer questions with content from the web. AI search optimization makes sure their crawlers can access your website, that your pages clearly say who you are and what you offer, and that the facts about your business are consistent everywhere.

Do you write content too?

We plan content around the questions your customers ask and can write or optimize pages together with you. The best results come from combining your expertise with our SEO knowledge.

Will a redesign hurt my rankings?

It can, if URLs, content or internal links change without a plan. We map every old URL to its new address, set up redirects and check indexing after launch, so you keep the rankings you've earned.

Ready to Start
Your Project?

Tell us what you need, or get a free audit of your current website first.